Brand Strategy & Identity

Whether you are creating a new brand or refreshing an existing one, working together, we will deepen your understanding of your customer to develop a strategy that will maximise impact. 

This starts with research and insight development to create a distinctive positioning and ends with a compelling brand story your customers will find irresistible.

We will translate that strategy into a new identity that lifts every touchpoint and gives you a new voice in the marketplace.

Marketing that delivers

Turning your brand strategy into activity that delivers will see us set the right marketing goals to meet your business objectives.

Utilising our experience across channels and audiences we will deliver the activities that make sense for you, whether that's email marketing, events, comms, social, content marketing or a multi-channel advertising campaigns.

We will also devise briefs that inspire creativity and effectiveness before sourcing and managing creative resources that deliver the best campaign assets.

Inspiring Your Team

Brands are a reflection of the people and culture that build them. Through workshops and mentoring Flare can ensure your team has the capabilities and the motivation they need to succeed. 

By building an effective employer brand strategy Flare can also ensure you entice the best people to join and stay with the business surrounded by a culture they are proud to evangelise.